Is there anything better than a powerhouse like Denise Bidot taking body confidence into her own hands? We don’t think so! Bidot officially launched her “There Is No Wrong Way To Be A Woman” campaign at the Puerto Rican Day Parade by showing off her t-shirt from the campaign, and of course we had to know more.

The motto of the campaign is to “Live unapologetically. Own your unique beauty. Claim what being a woman means to you. Only you write the rules!” Not a bad motto in our opinion. Bidot’s comments on the campaign on the site state, “While the world around us may try to force us into specific categories in order to measure up to a certain definition of beauty, I say I’m in a category all my own. My movement is all about inspiring others to love themselves exactly as they are because our differences are what make us perfect. If we are sincerely ourselves without apology, there’s no way we can go wrong.”

The campaign features 10 women including Bidot from all walks of life, ages, ethnicities and they all discuss what it means to be a woman and things that they are proud of in life. And you have to give it to her—Bidot has lots of experience in the fashion and modeling industry and there is a certain standard of beauty that is continuously and unfairly sold to women. For her to make it a point to not only use her celebrity for good but inspire people and help women is not only commendable, but girl crush status.

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