Hate to break it to you but body positivity is taking over the fashion industry one fashion campaign at a time.

Even Mattel tried to get it together. But magazines are still trying to play catch up with body inclusivity and Elle India seems to have got the memo. Peep these six gorgeous women from all walks of life in their February issue. They all share what makes their bodies sexy and beautiful. They didn’t need to tell us much, because you know, they’re goddesses and pictures speak a thousand words.

In an appropriately titled story “These Curvy Girls Have Zero F*cks To Give.” Actress  Shikha Talsania, told Elle India: “When I started acting, my vanity blossomed and I understood my body better. I am what I am and I’m one with it.”

Fashion consultant and stylist, Srishti Kumar, told Elle India: “I don’t dress for shock value, but I enjoy dressing in clothes that aren’t conventionally meant for my body type. I love my body and I won’t change it to fit what’s available in stores.”

These images are so powerful and so fierce, but it begs that question-why in Bey’s name don’t we see this more often? Oh right. Because there’s still haters out there. Cheers to Elle India, for reminding us that there is hope out there, and for introducing us to some very babealicious women.

Photo by Elle India