Here’s a #TBT for ya. You might remember way back in 2014 when Calvin Klein did the world a solid and put size 10 model Myla Dalbesio in their underwear, and that was cool that they acknowledged that women who aren’t a sample size wear bras too. You might also recall the backlash that came with that move, as the media praised the brand for using a “plus size” model. People were pissed that someone who looks like Myla could be considered “plus size” to the fashion industry.
On the campaign, Myla said this to ELLE back in 2014: “I’m not skinny enough to be with the skinny girls and I’m not large enough to be with the large girls and I haven’t been able to find my place. This [campaign] was such a great feeling.”
And in 2016, the world’s still not over the campaign, apparently. Today, beauty vlogger JENSUCKS unearthed Myla’s picture and re-opened that can of controversy.
Reasons girls have self image issues and desperately want to lose weight: Ppl class size 10 women as plus sized? Ok pic.twitter.com/KMQx4LVoZj
— Jen (@hurrymgc) January 21, 2016
And it took off like wildfire. Apparently a whole slew of people missed out on the “scandal” the first go-round, possibly because they were too young for the internet and have since been given Twitter privileges. Look what some of them had to say here:
this is not bloody plus size wtf pic.twitter.com/VJabSpDhoz
— Niamh (@niamhchar) January 21, 2016
I’m SO ANGRY you don’t understand, a lot of teenage girls I know including me are size 10 they shouldn’t be taught that it’s a plus size!!
— Hol (@perkybronnor) January 21, 2016
HOW IS THIS A PLUS SIZE MODEL pic.twitter.com/MFV6bnuqgH
— mily (@kinghoying) January 21, 2016
This is ridiculous how @CalvinKlein feel like this is a plus size model. I bet this model is still around a size 10 pic.twitter.com/QOEWuUr7E2
— caitlin//bws (@ffslevisimpson) January 21, 2016
@BlEBERPRAISE shame on this society… omg
— Rebel (@BiebersRebelll) January 21, 2016
plus size ?????? ????????? ???????????????? ??????? ???? pic.twitter.com/NKvhs8kCNL
— aBERnAThy (@hisfirstcrush) January 21, 2016
PLUS SIZE???? Are you taking the piss??? It actually knocks me sick that this is considered plus size ???? pic.twitter.com/k41xP5l2wT
— amyyyyy (@amyforsythh) January 21, 2016
She’s not a plus size omfg. If anything that’s healthy weight. The model industry is disgusting https://t.co/CluqfE924l
— Courtney (@LukesFlowerr) January 21, 2016
We don’t need to get BACK into the debate about who is or isn’t curvy enough to be labelled a “plus size” model. The label is the thing that sucks, and unfortunately it took away (and still is) from the awesome achievement of Myla being the hot face of some sexy underthings, which is the only thing we need to be revisiting today.
Anywho, we bet Calvin Klein didn’t see this wave of publicity hitting ’em today.
Watch: RunwayRiot’s Iskra Lawrence on Why the ‘Plus-Size’ Label Is Outdated
This ‘Plus Size’ Dating App Really Alienates Curvy Women