It’s been just over a year since Australian model and body activist Stefania started her #DropThePlus movement that went viral around the world stripped down and posed nude with a pair of nude panties and the slogan #droptheplus written on her stomach. As a model who wears a a size 12, Stefania has had to deal a fair share of body shaming, so much so that it caused her to say something because she couldn’t keep quiet on the matter any longer.
According to the Herald Sun, in fashion, she is considered “abnormally big” (we know, how absurd to use those words,) and because she was so fed up with being pushed into a category that she felt like wasn’t true to who she was, women from all over the world responded with her movement to #droptheplus because living up to society’s idea of perfection basically sucks.
In the article Stefania says, “The fashion industry has been labeling everyone who doesn’t meet the idea of what a model is, a size two with an extremely slender and unachievable body type, everyone outside that, a plus. The plus-sized label is misleading; no one (average sized) should be labeled ‘plus size’, we don’t have minus sized—plus definitely implies abnormal, outside the norm.”
Stefania’s hashtag proves that social media may be the best avenue for change when it comes to making inclusivity part of the conversation in fashion. Her hashtag to this day has a powerful impact, supports healthy body image, and lends an ear to those young women influenced by an industry that is so small-minded in its values. “It’s about realizing there are a lot of misleading labels and we need to become more aware of that and try not to get sucked into it; to learn to be comfortable in our own skin,” Stefania added.
We can continue to talk about brands not embracing body diversity and tip-toe around the issues of body shaming, but in reality these harsh labels only perpetuate segregation and the discrimination of women—and there’s so much work that needs to be done.