Rachel Roy’s curvy girl friendly line, RACHEL Rachel Roy has it pros and cons like everything in life—we finally have cute clothes (about time it is 2016 after all) and it embraces different curvy body types, not just accentuating the typical hourglass shape. Unfortunately, though, you can only buy what they call “select pieces” online, so if you want a certain piece, it’s a toss up to see if they still have it on the rack or if you can figure out your size when purchasing online. You won’t really know what to expect in stores or line, kind of like when you go to a sample sale hoping for a designer handbag with a major discount but all that’s left is wallets and keychains. So what makes Rachel Roy any different from the other designers?  For one she’s actually trying to change the industry and in her recent interview with USA Today she talked about her efforts to improve her own line and what she thinks the industry doesn’t recognize.

Cute dress. Hope we can find it in stores.

She readily admits that curvy women don’t want anything different than any other women, the desire for cute clothes is universal, but for curvy women there’s a definite need for fit to be more specific. She commented, “Why are we not thinking in equal terms as much? It’s not the shape or the size of humanity you come in it’s the work you are doing. Men and women in their roles, African American, white everything in between, to skinny to curvy. People should be looked at as people, now more than ever. Hopefully there is a little more shaming if you don’t do that.”

Thinking about ways to make designers more inclusive.

Rachel went on to encourage women to voice their opinion on social media, and tell it like it is so that the industry can no longer ignore curvy women. Can you imagine what would happen if all the curvy women all over the world protested designers and forced them to see that being inclusive should no longer be an option? It would literally be an awakening—a revolution of sorts. Even if that never happened, designers are taking note of comments and backlash that they receive online so it’s worth saying something rather than staying silent and complaining about the lack of curvy girl friendly clothing lines. So the next time one of your favorite designers doesn’t include a curvy woman on the runway, or someone comes out with a collaboration that’s only for tall girls, tell them how you feel—you never know who’s watching.