There’s another body love campaign gunning for inclusion with the whole “all bodies are hot, and here are some of them in a black and white photo” approach. This one’s slightly different, but not the first of its kind.
Tia Duffy, a Toronto model who happens to wear a size 14, created this Be Body Aware campaign in order to combine “plus-size,” in-between, and straight-size models, which all sound like people Notorious B.I.G. would have accepted.
According to Huffington Post Canada, the idea of the project, as Duffy put it, is to show off more than one “kind” of model. So this long-running campaign — and there will be 50 shoots — will feature models of different sizes next to each other. Apparently women have been known to appear that way IRL.
Tianxiao Zhang shot both Tia Duffy and model Geneve Benatar in Addition Elle and Victoria’s Secret. See how hawt they look in their high-waisted underpanties and dirty hair. Surprise! Thus far, the shots are all black and white. Make it black and white, half-naked and serious is a guiding philosophy when it comes to these size-diverse campaigns if you didn’t already know.
Duffy is totally working this angle. ALL WOMEN! ALL WOMEN! So we love where her head’s at. We don’t need to have a lengthy discussion about why anyone who belongs to a group that is marginalized just wants to feel like everybody else because you already know the deal. You’d think these women really want to be together by the looks of these shots. Cellulite and the leather jackets are always welcome viewing.
The best/worst part of this news story is that Duffy told the Post that some stylists and photographers flat out refused to work with “plus-size models” because they were “difficult to dress and shoot.” Addressing reality IS hard, and diversity can be so INCONVENIENT AND CHALLENGING, but some people find a way.
Designers, take note. All you need to get in our good graces is 1. represent different kinds of bodies to prove more than one type of bra customer exists, and 2. give us sizes for everyone, and then you’re in. Check out the first photos of the campaign below. Share the photos, and then add awareness spreader to your Instagram bio.